Today is A. ("Parsu") Parasuraman, Professor of Marketing & The James W. McLamore Chair School of Business Administration University of Miami, visiting CTF. He is here to discuss a Global Consortium of Service Centers initiative and to talk with some or our researchers.
A. Parasuraman is a Professor and Holder of the James W.
Today is A. ("Parsu") Parasuraman, Professor of Marketing & The James W. McLamore Chair School of Business Administration University of Miami, visiting CTF. He is here to discuss a Global Consortium of Service Centers initiative and to talk with some or our researchers.
A. Parasuraman is a Professor and Holder of the James W.
Markus Fellesson has been promoted to Associate Professor in Business Administration at Karlstad University. His areas of research are on customer-, marketing and organization practice within the service sector. In addition to his research at CTF and Samot, The Service and Market Oriented Transport Research Group at Karlstad University, he also teaches business administration at Karlstad Business School.
Most of his research is conducted within Samot.
Markus Fellesson has been promoted to Associate Professor in Business Administration at Karlstad University. His areas of research are on customer-, marketing and organization practice within the service sector. In addition to his research at CTF and Samot, The Service and Market Oriented Transport Research Group at Karlstad University, he also teaches business administration at Karlstad Business School.
Most of his research is conducted within Samot.
We are happy to welcome Karlstad Airport and Västra Götalands Region as a new partners in Samot, our Public Transport Research Group. We look forward to an exciting collaboration.
We are happy to welcome Karlstad Airport and Västra Götalands Region as a new partners in Samot, our Public Transport Research Group. We look forward to an exciting collaboration.
Hello Per Kristensson, researcher at CTF! You have been promoted to Professor at Karlstad University. Can you tell us about your research?
- My area of research is in psychology and I look at how people, as customers or users think, feel and act when they buy goods and services from businesses.
Hello Per Kristensson, researcher at CTF! You have been promoted to Professor at Karlstad University. Can you tell us about your research?
- My area of research is in psychology and I look at how people, as customers or users think, feel and act when they buy goods and services from businesses.
We welcome Andreas Zolnowski, Research Associate at the ISS International Business School of Service Management in Hamburg, Germany, who will be visiting CTF during March-April.
Andreas joined the ISS International Business School after receiving his diploma in Business Informatics from the University of Duisburg-Essen. Supported by his supervisor Prof. Dr.
We welcome Andreas Zolnowski, Research Associate at the ISS International Business School of Service Management in Hamburg, Germany, who will be visiting CTF during March-April.
Andreas joined the ISS International Business School after receiving his diploma in Business Informatics from the University of Duisburg-Essen. Supported by his supervisor Prof. Dr.
We are happy to welcome Stephen L. Vargo, Shidler Distinguished Professor and Professor of Marketing at the University of Hawaii at Manoa, who will be visiting us this week.
Stephen L. Vargo was appointed as Visiting Professor at CTF in December 2011.
We are happy to welcome Stephen L. Vargo, Shidler Distinguished Professor and Professor of Marketing at the University of Hawaii at Manoa, who will be visiting us this week.
Stephen L. Vargo was appointed as Visiting Professor at CTF in December 2011.
Self-service and customisation make your customers want to take part in producing goods and services. They are more appreciative of services they have personally participated in producing.
Cost-conscious managers consider engaging customers to do part of a job in order to save costs. Market-oriented managers consider engaging customers to create increased customer-supplied assets.
Why do we consider our own ideas and proposals as being better than others’?
Self-service and customisation make your customers want to take part in producing goods and services. They are more appreciative of services they have personally participated in producing.
Cost-conscious managers consider engaging customers to do part of a job in order to save costs. Market-oriented managers consider engaging customers to create increased customer-supplied assets.
Why do we consider our own ideas and proposals as being better than others’?
Tobias Otterbring, former project assistant at CTF, is our latest Ph D Student in Psychology. He will focus on marketing strategies within retail, with a focus on mood marketing, how retail owners are communication with the senses of the customers.
Tobias Otterbring, former project assistant at CTF, is our latest Ph D Student in Psychology. He will focus on marketing strategies within retail, with a focus on mood marketing, how retail owners are communication with the senses of the customers.