Disputation i företagsekonomi
Josina Vink försvarar sin doktorsavhandling i företagsekonomi, "In/visible - Conceptualizing Service Ecosystem Design".
Händelsen är öppen för allmänheten.
Medverkande
- Raymond Fisk, opponent, professor, Texas State University, USA
- Eva Brands, betygsnämnd, professor, Design School Kolding
- Kristina Heinonen, betygsnämnd, professor, HANKEN, School of Economics, Finland
- Per Kristensson, betygsnämnd, professor, Karlstads universitet
In/visible - Conceptualizing Service Ecosystem Design
”Service design has been hailed for its ability to drive innovation and transformation. As a result, there are growing investments in service design by organizations, governments, and communities around the globe. However, the popular narrative of successfully crafting new service offerings through service design is not fully reflective of the situated struggles actors face in practice. In response, this study builds an alternative understanding of service design, called “service ecosystem design”, which offers a more systemic and contextual perspective of the service design process. In this view, social structures – the shared and entrenched rules, norms, roles, and beliefs of actors – are seen as the central materials of service design. This research offers a process model for how actors can intentionally shape social structures to create lasting change within service systems. In addition, it offers design principles and experimental approaches for bringing this process to life.”
Länk till abstrakt här
Upplysningar
- Britt-Marie Shandrew
Telefon: 054-700 1550
E-post: britt-marie.shandrew@kau.se