• 2023-03-13

    Welcome to Geomedia, Henrik Bergius

    Henrik, you recently began your doctoral studies in Geomedia at Karlstad University. Tell us about your background.

  • 2023-02-09

    The portrayal of ethnicity makes a difference in the marketing of restaurants

    A foreign background is often described as a liability in entrepreneurship. Research at Karlstad University shows how the combination of three digital strategies turn ethnicity into a marketing asset.

    Lena Grip, docent in Human Geography at Karlstad University, has worked with Quang Evansluong at the Umeå School of Business, Economics and Statistics and Eva Karayianni at the University of Central Lancashire to study how Vietnamese restaurants use ethnicity in their digital communication.

  • 2023-01-10

    Even gloomy settings can generate screen tourism

    It is not only beautiful and vast landscapes as seen in "The Lord of the Rings" and medieval castles in "Game of Thrones" that attract screen tourists. In the genre Nordic Noir, a bridge under a grey sky between Sweden and Denmark can be seen as just as exciting.

    Richard Ek, Professor of Human Geography at Karlstad University and connected to the Centre for Geomedia Studies, has together with Mia Larsson, Professor of Business Administration at the Service Research Centre (CTF), and Can Seng Ooi from the University of Tasmania published a book chapter that looks at how even gloomy and depressing settings in films and TV series can generate screen tourism.

  • 2022-12-20

    Geomedia summary 2022

    During 2022, our new Geomedia research centre got off to a flying start. One way of summarizing our achievements, is to revisit what was written about Geomedia during the year. The below examples represent the interdisciplinary scope and quality of our research. Thank you everyone for your valuable contribution to Geomedia and Happy New Year!
    //André Jansson, director of Geomedia


    Many people navigate modern technology every day. But how does it affect us and how does this differ between different geographical and social groups? Centre for Geomedia Studies at Karlstad University conducts research on this subject.

  • 2022-10-31

    Greek stories and Scandinavian romance

    Georgia Aitaki has analysed financial crises, striving for international attention and broken hearts in countries far from home.

    With her doctoral thesis ”The Private life of a nation in crisis - A study on the politics in/of Greek television fiction”, Georgia Aitaki, senior lecturer in Media and Communication Studies at Karlstad University, examined the Greek TV industry and the mechanisms involving its producers, screenwriters and filmmakers. The thesis is a deep exploration of an industry that rarely affords freedom for those who write and produce TV dramas for the Greek market.

  • 2022-10-11

    The innovative concert experiences of the future

    The music industry spends a lot of resources on creating innovative concert experiences, and the relationship between the musicians and their fans. With the show Abba Voyage, a giant step is taken towards developing and transforming an already digital industry. A project team from Karlstad University has been in London to take a closer look at a hybrid concert experience.

    As a part of the project Music Ecosystems Inner Scandinavia (MECO), Linda Ryan Bengtsson, Jessica Edlom and Jenny Karlsson at Karlstad University have conducted research on fandom in the music industry. Their findings show that streaming platforms and social media play a big part in how musicians communicate with their fans. Digital media formats is a necessity these days, and Abba Voyage is definitely digital.