Henrik öhlin and Johan Kaluza are two new Ph D Students in
Business Administration at CTF.They will both be workning with services in the public sector within Akademin which is a part of CTF.
Read more about Akademin.
Angela Caridà, research fellow at University Magna Graecia of Catanzaro, Italy, will be visiting CTF during the next three months.
Angela Caridà have a Ph D in Economic and Management of Healthcare.
Her main areas of interest are service innovation, interactive marketing and co-creation.
Herbjörn Nysveen is a Professor in Marketing at the Department for Strategy and Management at the Norwegian School of Economics, Bergen, Norway. He will be visiting CTF during the next 9 moths.
Herbjörn Nysveen teaches in the area of Consumer Behavior and Product Development.
Manfred Dasselaar and Neil Urqhart from Ericsson are visiting CTF August 5-6.
They are here to meet with Lars Witell, professor and director of SISB, and Peter Magnusson, Associate professor and researcher in SISB, and to discuss our co-operation within the research profile Service Innovation for Sustainable Business (SISB).
Read more about SISB here.
Today is A. ("Parsu") Parasuraman, Professor of Marketing & The James W. McLamore Chair School of Business Administration University of Miami, visiting CTF. He is here to discuss a Global Consortium of Service Centers initiative and to talk with some or our researchers.
A. Parasuraman is a Professor and Holder of the James W.
Markus Fellesson has been promoted to Associate Professor in Business Administration at Karlstad University. His areas of research are on customer-, marketing and organization practice within the service sector. In addition to his research at CTF and Samot, The Service and Market Oriented Transport Research Group at Karlstad University, he also teaches business administration at Karlstad Business School.
Most of his research is conducted within Samot.
We are happy to welcome Karlstad Airport and Västra Götalands Region as a new partners in Samot, our Public Transport Research Group. We look forward to an exciting collaboration.
Hello Per Kristensson, researcher at CTF! You have been promoted to Professor at Karlstad University. Can you tell us about your research?
- My area of research is in psychology and I look at how people, as customers or users think, feel and act when they buy goods and services from businesses.
We welcome Andreas Zolnowski, Research Associate at the ISS International Business School of Service Management in Hamburg, Germany, who will be visiting CTF during March-April.
Andreas joined the ISS International Business School after receiving his diploma in Business Informatics from the University of Duisburg-Essen. Supported by his supervisor Prof. Dr.
We are happy to welcome Stephen L. Vargo, Shidler Distinguished Professor and Professor of Marketing at the University of Hawaii at Manoa, who will be visiting us this week.
Stephen L. Vargo was appointed as Visiting Professor at CTF in December 2011.
Self-service and customisation make your customers want to take part in producing goods and services. They are more appreciative of services they have personally participated in producing.
Cost-conscious managers consider engaging customers to do part of a job in order to save costs. Market-oriented managers consider engaging customers to create increased customer-supplied assets.
Why do we consider our own ideas and proposals as being better than others’?
Tobias Otterbring, former project assistant at CTF, is our latest Ph D Student in Psychology. He will focus on marketing strategies within retail, with a focus on mood marketing, how retail owners are communication with the senses of the customers.
Tobias Otterbring is our new Ph D Student in Consumer Psychology. He will be studying different marketing strategies within retail.
He has previously worked as project assistant at CTF, and has studied psychology at Karlstad University.
Visiting us during Thursday and Friday this week is Dr Thorsten Gruber from Manchester Business School, UK. Read more about Dr Gruber and Manchester Business School here.
Maria åkesson defended her doctoral thesis "Role constellation in value co-creation" in Business Administration on December 15th at Karlstad University. Her thesis focuses on customer-employee role constellations during value co-creation.
Abstract
The contribution of the present thesis is describing and explaining how value is co-created by addressing customer-employee role constellations during service encounters.
