Meet professor Andy Neely, Pro-Vice-Chancellor, University of Cambridge

April 10, 2018: Seminar 1: 09.00–11.00 & Seminar 2: 13.00–15.00
Place: Andersalen, 11D 121, Karlstad University. ​The seminars are open for the public and free of charge. 

Professor Andy Neely is Pro-Vice-Chancellor for Enterprise and Business Relations at the University of Cambridge and the Founding Director of the Cambridge Service Alliance. Andy Neely has overall responsibility at the University for innovation, commercialization, start-ups, spin-outs and links with industry. He is also director of Centre for Digital Built Britain.

Seminar 1, 9-11
"The Digitalisation of Manufacturing: Implications for Strategy, Operations and Services" 
​In the late 1960’s Wickham Skinner wrote his now classic article “Manufacturing – The Missing Link in Corporate Strategy”. In this seminar Andy Neely will ask how Wickham Skinner’s article would have changed if it were written today. It is clear that the style and nature of manufacturing is changing – servitization and digitalization are both having a profound impact on the way we conceptualize manufacturing. Using the manufacturing strategy framework, Andy will explore how the classic strategic decisions facing manufacturing firms have changed over the years.

Seminar 2, 13-15
"Innovation, Entrepreneurship and Enterprise: Lessons from Cambridge University" 
​In this seminar Professor Andy Neely will discuss Cambridge’s approach to innovation, entrepreneurship and enterprise. He will use his knowledge and experience to describe the Cambridge innovation ecosystem, explain how it has supported a successful regional innovation cluster and offer some thoughts on what the future might hold.