Production and consumption in tourism

The course has a focus on the reifying process in tourism from a production as well as a consumption perspective. Students develop their ability to critically review how tourism as a phenomenon can be seen as part of the emergence of the consumption culture in terms of class, gender and ethnicity. Students are expected to understand how consumption patterns, lifestyles, and choice govern consumer experience of a tourism service. Students acquire tools to develop new tourism services on the basis of people's individual background and needs and basic knowledge of methods to work with user-driven innovation and experiences in tourism, and also develop skills in representation and storytelling as pedagogical methods in the packaging of tourism services.

Progressive specialisation: G1F (has less than 60 credits in first‐cycle course/s as entry requirements)

Education level: Undergraduate level

Admission requirements: General admission requirements

Selection:

Selection is usually based on your grade point average from upper secondary school or the number of credit points from previous university studies, or both.

This course is included in the following programme

• Tourism Programme (studied during year 1)